Staycity announces second London site for Wilde AparthotelsPublish date: Wed 03 Apr, 2019
Leading aparthotel operator Staycity has announced the acquisition of a new site on London’s Commercial Road, Whitechapel, E1, which will open as a Wilde Aparthotel by Staycity at the end of 2020.
The project is being developed by Regal London and designed by Dexter Moren Associates with a long-term lease of the property agreed between Regal London and Staycity.
This will be Staycity’s second Wilde property in London following the opening of the first on The Strand last year. When complete, the development will occupy 68,795 sq ft over 14 storeys and offer 156 studio and one-bed apartments, an ancillary café at ground floor level, guest lounge and gym.
Said Neil Short, Staycity Development Director, London: “This letting demonstrates that Staycity is an increasingly viable alternative to office and residential uses in central London. Commercial Road is a great fit for our Wilde brand with its close proximity to the City and the popular hipster East End haunts. It also benefits from a number of rail and tube services making it ideally placed for both our business and leisure customers.”
Simon De Friend, Joint CEO, Regal London, said: “Staycity’s second Wilde offering is set to become a valuable asset for local professionals and the residents of East London and guests alike. Tower Hamlets’ vision for Whitechapel, alongside the pending arrival of Crossrail, has spurred regeneration along Commercial Road. New residential and commercial offerings are continuing to emerge, attracted by the proximity to the City and Old Street as well as the thriving arts and culture scene.”
Staycity’s other London properties include Deptford, Greenwich, Heathrow and The Strand. Earlier this year the company announced its involvement in a 248-apartment scheme at London’s Paddington, scheduled for completion in 2021.
Wilde Aparthotels by Staycity is Staycity’s design-led premium brand, offering high quality, bespoke apartments equipped with the latest intelligent in-room technology including a 43” flat screen smart TV and touch control panels for lighting, air conditioning, towel rails and blinds. Luxury features include a super-comfy XL-sized bed, rainfall shower and high quality bed linen complemented by a collection of Irish-inspired crafted accessories and soft furnishings.
Staycity’s aparthotels are popular across Europe with both long-term and short-term guests who prefer less formal accommodation than a hotel. Staycity now has 7,000 apartments [operational and contracted pipeline] across the Staycity Aparthotels and Wilde Aparthotels by Staycity brands.
In December 2018 the company opened its fourth property in its hometown of Dublin, with 50 apartments in Chancery Lane and this year will open sites in Paris, Venice, Edinburgh, Berlin and Manchester. Staycity’s target is to operate 15,000 apartments by the end of 2023.
For further information, logos or photography please contact:
For Staycity : Linda Pettit, Tilburstow Media Partners
Tel: +44 13 4283 2866 / Mob: +44 79 7378 9853
For Regal London: Tahlie Cooper, Edelman
Tel: 020 3047 4158
Award-winning Staycity Group is a privately held company based in Dublin established in 2004 by CEO Tom Walsh and his brother Ger. The company has since become Europe’s leading independent aparthotel operator, offering quality short-term and long-term aparthotel lettings in 10 central city locations across Europe. The properties operate under the Staycity Aparthotels brand and its premium Wilde Aparthotels by Staycity brand.
Staycity’s aparthotels appeal to both business and leisure travellers who are looking for a more user-friendly, cost-effective alternative to hotels. Staycity’s properties are made up of studios, one-bedroom and two-bedroom apartments offering 24-hour reception, kitchens or kitchenettes, a dining area, sitting area and bathroom as well as complimentary Wi-Fi access, flat-screen TV, guest laundry facilities and weekly housekeeping. Most sites have car parking and many now offer a dry gym, guest lounge and café selling breakfast, all-day snacks and drinks.
The company’s fast-expanding estate now includes properties open in Birmingham (249 apartments), Dublin (228), Edinburgh (146), Liverpool (268), London (541), Lyon (144), Manchester (182), Marseille (108), Paris (50) and York (197).
In 2015 Staycity Group won the ‘Industry Breakthrough’ award at the Association of Serviced Apartment Providers (ASAP) Annual Awards and was inducted into the Tripadvisor Hall of Fame. In 2016 the company was highly commended in the ‘Business of the Year’ category at the ASAP Awards. In 2018 Staycity won ‘Best Operator’ in the Serviced Apartment News Awards while in 2019 CEO and co-founder Tom Walsh was awarded the accolade ‘Industry Inspiration’ at the same awards as well as being shortlisted for ‘Best Property’ for Wilde on the Strand, and ‘Best Operator’.